Start-up

A start-up is an innovative company, usually in the creation or development phase, that seeks to launch a new product or service with strong growth potential. It is distinguished by its ability to innovate, organizational agility, and a rapid search for a scalable business model.

Key characteristics of a start-up:

  • Innovation: often a new or disruptive product, service, or technology.
  • Risk and uncertainty: the business model has not yet been fully validated.
  • Rapid growth: ambition to quickly capture a large market share.
  • External financing: frequent use of investors (business angels, venture capital funds) or fundraising to support development.

In summary, a start-up is a young, innovative company focused on rapid growth and value creation, often backed by investors to accelerate its development.