All news
Absurd patent of the month: the breathing greenhouse helmet
Many of you reacted very positively to our last article about absurd and quirky patents. We understand that you like these discoveries. That is why […]
Ukrainian crisis: innovation, a growth leverage?
Could innovation come to support companies and help them get out of the crisis?
Intellectual Property Strategy Early Assessment- Bpifrance
Brandon IP has been selected by Bpifrance as an expert for the early assessment of intellectual property strategy and valuation of intangible assets.
Brandon Valorisation is expanding internationally
It is thanks to the expertise of our team and the quality of our interventions that our activities are also expanding internationally.
The countries with the largest proportion of women cited as inventors
Every year we celebrate International Women’s Day on March 8th. On this occasion, we examined this month the countries with the largest proportion of women […]
Absurd or quirky patents: Brandon’s selection
Brandon’s team has selected a some patents found to be funny. Enjoy the discoveries!
Our team is growing
Brandon valorisation is glad to welcome Imen SNOUSSI, PhD in Finance, as an innovation’ valuation advisor. With her financial field experience, Imen is being to […]
La Bouche Rouge raises 10 million euros
La Bouche Rouge, the first eco-responsible French make-up house, continues to grow! We have already talked about La Bouche Rouge in another article, this luxury […]
The inventions imagined for the space exploration that we find in our daily lives
In this article, Brandon Valorisation presents some inventions you probably use, but they were originally developed for space exploration. We wish you a nice discovery!
The best innovations of the year 2021
Discover our selection of innovations in 2021.
Our partnership with OL&DI
OL&DI Consulting is an innovation financing consulting firm which supports companies (start-up, SMEs, etc.) in their process to identify, structure, optimize and strengthen the strategy […]
Euleos & the Brandon Group: tell us about your projects!
Do you have questions about the development and the sustainability of your company? The Brandon Group & Euleos enter a collaborative and innovative partnership […]
Innovations in parasports
Brandon Valorisation has decided to dedicate this month an article on innovations aimed at facilitating and promoting the practice of sport for disabled people.
A mediator within the Brandon Group!
After an additional training at the Paris Catholic Institute, Anne Levy, Patent & Trademark Attorney and President of Brandon IP, obtained this year a University […]
Due diligence: a useful tool during a company takeover
The purpose of due diligence, or prior audit, is to carry out any checks required by the buyer to ensure the company’s health.
Did you know? The contribution in possession is rarely used, however, it is worth looking at it!
By Vincent Fayon, chartered accountant and contributions auditor at SCOREX, and Michel Lévy, partner at Brandon Group.
Companies still focused on innovation despite the crisis
According to a survey of 480 French, British and Spanish companies, the CEOs want to continue their investment in innovation and R&D despite the coronavirus […]
Our selection of innovations for the summer 2021
Discover Brandon Valorisation’s selection of innovations for the summer 2021.
Innovation Consulting
Brandon Valorisation is a pioneer and innovator in the field of Innovation Consulting.
What is the relationship between intellectual property and collective proceeding?
By Michel Lévy, President of Brandon Valorisation.
Economic intelligence, industrial property strategy and valuation
In recent weeks, we have exposed various strategies for innovation valuation that can be carried out independently or in a complementary manner within a company. […]
Focus on Switzerland, the most innovative country in the world
According to WIPO's Global Innovation Index, Switzerland leads the most innovative countries 2020 ranking.
Why value your industrial property titles?
Patents and trademarks are assets that can be evaluated Industrial property is used to protect inventions or distinctive signs in order to ensure an […]
Does intellectual property apply to SME and start-ups?
By Anne Lévy, Patent & Trademark Attorney
Collaborative development of products and services: innovate better thanks to partnerships
A few weeks ago, Brandon Valorisation explained in an article how an SME could diversify its activity by licensing innovative products. This month, we emphasize […]
Patent (or IP title) valuation « à la carte ».
Optimize your patent valuation strategy with a staged process.
Diversification of activities by integrating new products, a way of survival and development for subcontracting SMEs
A landmark case: Brandon Valorisation was approached by a local Chamber of Commerce and Industry (CCI) confronted to insufficient activity in the small and medium […]
Why estimate the value of intangible assets?
By Michel Lévy, President of Brandon Valorisation.
Margaret Hamilton, the woman who gave the moon to Mankind.
Very few of us may know that a woman, Margaret Hamilton, has played a decisive role in the adventure that led a man to make his “one small step” on the Moon in 1969. We make here her portrait.
A new service: Brandon supports you in project engineering
At the beginning of 2021, our team is offering a new personalized service.
A new installation in Bordeaux for Brandon
The Brandon Group is pleased to announce the creation of a new establishment in Bordeaux (France)! After the opening of our offices in Orleans […]
When our customers are getting talked about: iBanr, the innovative digital poster
The story between Serge Djelloul and Brandon Valorisation began in 2018, when this entrepreneur from Amiens, a former professional ice hockey player, contacted us to […]
Benchmarking the post-Covid IP firms
We talk about the participation of Anne Levy in the FICPI webinar on March 17, 2021, on the topic: Benchmarking of intellectual property firms in a post-Covid era.
A look back on our year 2020
2021 has arrived! It is the occasion to take stock of the year that has just passed.
The most remarkable innovations of 2020
Discover our selection of the most striking innovations of 2020.
Brexit: what are the consequences for innovation and intellectual property?
We were all in such a hurry to see 2020 end that we on the Continent barely noticed this historical event: December 31 also marked […]
Traffic on our website: thank you!
You have been more than 8,000 to visit our website in 2020 and there are more and more new visitors coming every day. We […]
Business valuation: interest and methods
In this article, Brandon Valorisation talks about the different methods that exist to value a company.
Brandon’s birthday: 30 years of collaboration!
In November 2020, Anne and Michel Lévy celebrated the 30th anniversary of their collaboration. It is the opportunity to learn more about the history of Brandon Group.
From the love of music to innovation: the encounter between Brandon Group and Mr. Hugon
Bernard Hugon has a very atypical profile: trained as a professional musician and composer, he later graduated from Art & Métiers school and got an […]
A story of Champagne
This story began when Michel Lévy met Pierre-Éric Jolly, a winemaker like no other. Responsible for operations of Champagnes René Jolly, Pierre-Éric maintains and develops […]
La Bouche Rouge continues to expand
La Bouche Rouge, a French start-up of luxury cosmetics, steps up its development with the announcement of a fundraising of 2.5 million euros in September […]
From invention to achievement: André Citroën and the Yellow Expedition
André Citroën, pioneer of the automotive industry, was also a master of communication. This he demonstrates by imagining the Yellow Expedition in 1931, an automobile rally to link Beirut to Beijing.
At the origin of brands in France
Trademarks appeared long before the first legislation on intellectual property. Take a trip back in time with us through the history of trademarks in France.
8 women who have changed our day-to-day lives
While women have also contributed to shape the world as we know it, they have often been forgotten in the history books. In this article, […]
Dare to become an entrepreneur at 50
Is 50 years an age to launch a business? Many of us are asking the question, perhaps thinking that chances of success are lower. But this is not true! Let’s get a look at the figures.
$190 million raised for Contentsquare
The French start-up Contentsquare, specialized in the analysis of the behavior of Internet users on mobile applications and websites, raised 190 million dollars. Now valued […]
Lockdown: an opportunity to define the strategy of development of its business
During a period of normal operating activity, entrepreneurs are caught up by the everyday company requirements.