La Bouche Rouge continues to expand

La Bouche Rouge
Our client's place
Publié le 6 October 2020

La Bouche Rouge, a French start-up of luxury cosmetics, steps up its development with the announcement of a fundraising of 2.5 million euros in September 2020. This capital round was carried out with BPI France and several business angels. The fundraising will allow the company to expand its eco-friendly product lines and to access new markets in France and abroad.


The start-up, founded in 2017 by Nicolas Gerlier within the incubator of LVMH Recherche and Cosmet’up, stands out from its competitors with a refillable lipstick collection, marketed in more than 30 different and customizable shades. The brand offers its clients a sustainable makeup that also avoids the use of plastic for both the products and their in-store distribution stand.


La Bouche Rouge announced late September the launch of a new makeup range, including Le Sérum Noir, the first mascara contained in a recyclable glass container and formulated with 99% of naturally sourced ingredients. At the same time, the company markets La Terre Bronzer and La Lumière Highlighter, the first natural powders that hydrates the skin, without plastic, talc or silicone, and contained in a refillable container made from 100% recycled metal.

La Bouche Rouge_Nouvelle gamme de produits
Photo credits: La Bouche Rouge


We are proud to support this company since its creation and we wish it a bright future!


Link to the website of the company:

Follow La Bouche Rouge on Instagram:

Last articles

La machine à nager
2 July 2024

Absurd patent of the month: the swimming machine

Discover the absurd patent of the month: the swimming machine

At home
1 July 2024

Focus on… technology transfer

Do you want to develop your innovation and enable it to reach its market? Have you thought about technology transfer?

Valorisation financière
At home
30 May 2024

Our services: get an evaluation of your company with Brandon Valorisation

Brandon Valorisation’s teams have been supporting you for over 30 years in the financial valuation of your intangible assets and company valuation.

See all