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From the love of music to innovation: the encounter between Brandon Group and Mr. Hugon
Bernard Hugon has a very atypical profile: trained as a professional musician and composer, he later graduated from Art & Métiers school and got an […]
A story of Champagne
This story began when Michel Lévy met Pierre-Éric Jolly, a winemaker like no other. Responsible for operations of Champagnes René Jolly, Pierre-Éric maintains and develops […]
La Bouche Rouge continues to expand
La Bouche Rouge, a French start-up of luxury cosmetics, steps up its development with the announcement of a fundraising of 2.5 million euros in September […]
From invention to achievement: André Citroën and the Yellow Expedition
André Citroën, pioneer of the automotive industry, was also a master of communication. This he demonstrates by imagining the Yellow Expedition in 1931, an automobile rally to link Beirut to Beijing.
At the origin of brands in France
Trademarks appeared long before the first legislation on intellectual property. Take a trip back in time with us through the history of trademarks in France.
8 women who have changed our day-to-day lives
While women have also contributed to shape the world as we know it, they have often been forgotten in the history books. In this article, […]
Dare to become an entrepreneur at 50
Is 50 years an age to launch a business? Many of us are asking the question, perhaps thinking that chances of success are lower. But this is not true! Let’s get a look at the figures.
$190 million raised for Contentsquare
The French start-up Contentsquare, specialized in the analysis of the behavior of Internet users on mobile applications and websites, raised 190 million dollars. Now valued […]
Lockdown: an opportunity to define the strategy of development of its business
During a period of normal operating activity, entrepreneurs are caught up by the everyday company requirements.
Let yourself be tempted by a trip… in Iceland!
Like us, you are probably confined into your home for several weeks. To allow you to travel, we have chosen to talk about Iceland. So let yourself be tempted by this expedition and come with us!
Coronavirus: when epidemics foster innovation
The epidemic that is affecting us will certainly mark the history and we hope it will be less by its gravity than by the changes it will bring to our societies.
Lockdown: description of the current situation
Dear clients and partners, Our team’s and clients’ security and health are our top priority. Therefore, in accordance with government guidelines, Brandon Valorisation’s […]
R-PUR facing investors in “Qui veut être mon associé ?” on French television
R-Pur, created in 2016 by Matthieu Lecuyer and Flavien Hello, is a French start-up specialized in the development and production of smart anti-pollution masks. This […]
The most remarkable innovations of 2019
Discover our selection of the most striking innovations of 2019.
A new year at your service
2019 saw a wealth of projects taking off for Brandon Valorisation.
DJTAL MEDIA at the CES in Las Vegas
For the second year in a row, DJTAL Media was present at the CES 2020 in Las Vegas. The opportunity for this start-up to present […]
Estimate the value of a company: book value and intangible assets
The valuation of a company is often a sensitive issue in the event of a capital transaction (fundraising, equity investment, redemption of the shares held […]
Dataiku: the new French unicorn
Arrival of Google in Dataiku’s capital After a new fundraising in December 2013, the value of the French start-up increased and passed the billion-dollar bar, […]
Charlotte Perriand, the pioneer of design
On 27 October 2019 was celebrated the 20th anniversary of the death of Charlotte Perriand, a great artist, revolutionary of the 20th century interior architecture.
Estonia, the perfect destination for start-ups?
With everyday life digitalized in many aspects and an administration focused on simplicity, Estonia seems to be transformed in a real paradise for entrepreneurs. Explanations:
Artificial Intelligence (AI): between the need for support and the necessity to regulate, a challenge for authorities
Artificial Intelligence has been growing for some years and is now appearing in products that we find on the market, but also in public debates.
Brandon Valorisation has opened a new office in the Hauts-de-France Region
With a new office in Amiens, Brandon Valorisation reinforces its presence on the national territory.
Unicorn Canva valued at 3.2 billion dollars
A new fundraising for Canva: After a new fundraising, the Australian start-up Canva is now valued at 3.2 billion dollars. This unicorn (a word used […]
At last! The financial valuation of intangible assets
The French Directorate General for Enterprise (DGE), under the authority of the Ministry of the Economy, Industry and the Digital Sector, decided to engage in […]
Tadao Ando, the architect of Light
Brandon Valorisation depicts the life of Tadao Ando, this famous Japanese architect, bold and prolific in the construction of iconic monuments.
The growth of counterfeiting, an issue for Intellectual Property
It is estimated that approximately 7% of the importations in Europe are counterfeit products. This phenomenon is spreading. No sector is spared.
10 countries, 10 inventions: discover Brandon Valorisation’s selection
Brandon Valorisation selected 10 inventions from 10 different countries that facilitate our everyday life and/or enable to act for the planet.
Why making an assessment of intangible assets?
By Michel Lévy.
Leonardo da Vinci, this visionary artist
2019 marks the 500th anniversary of Leonardo da Vinci’s death, a great inventor, artist and pioneer of his time. It is the occasion for Brandon to talk about the productive life of this man.
The methanization, a challenge for the future?
In a more and more alarming context about climate change, methanization is booming as a renewable energy generation process.
Groupe Brandon will attend a legal conference upon Fashion, Luxury and Design
The next « Assises Juridiques de la Mode, du Luxe et du Design » (legal conference upon Fashion, Luxury and Design) will be hold on June 7th 2019.
Innovation in green energies
To this day, one-fifth of the global energy comes from renewable sources and the sector employs 10.3 million people throughout the world.
Innovations at the Salon de l’agriculture in 2019
The Salon International de l’Agriculture (SIA) was held from 23 February to 3 March 2019, at the same time as the SIMA (Salon International du Machinisme Agricole).
Industrial backing, an alternative to fundraising
Fundraising is on a roll. Yet, it is not the only way for a company to support its development.
Women and entrepreneurship
In March, Brandon Valorisation spotlights women entrepreneurs. We strongly care about this subject, considering that our business partner, Brandon IP, is headed by a woman!
Brandon, an expert on valorization for the Cosmetic Angels
On 5 March 2019, Michel Lévy participated in the launch meeting of the Cosmetic Angels.
Brandon in Japan!
From 15 to 21 March 2019, Michel Lévy, President of Brandon Valorisation, will visit Japan in order to meet with some Brandon IP’s partners.
Reduction in patent taxation in 2019
Reduction in patent taxation in 2019: an opportunity for the development and valorization of the innovative companies.
Open innovation and industrial property: the keys to understanding
Open innovation: everybody talks about it, many people purport to do so, but few separate it from other concepts of collaboration and opening of the company.
Most remarkable innovations of 2018 for Brandon Valorisation
Brandon Valorisation made a small selection of the most striking innovations of 2018.
2018: the year in retrospect
2018 is ending to make room to 2019. It is time to Brandon Valorisation to assess the previous year.
Cosmet’up grows
On January 10, Michel Lévy was in Chartres (France) to take part in the first meeting of the Cosmet’up Experts’ Committee.
Happy New Year
Brandon valorisation wishes you a happy new year 2019
11 patented toys, valorized (or not) which became famous
As we approached the Christmas celebrations and the race against time to find THE toys begins, this article from La Boite Verte identifies the first patented famous toys.
Thomas Edison: the profile of a brilliant inventor
We could not talk about innovation without mentioning Thomas Edison and his prolific life.
Value our clients’ innovations
Brandon Valorisation recently completed the financial valuation of a patent in the field of sports performance assistance.
In-kind contribution: definition and modalities
What is a contribution in kind? What is the role of the contribution auditor (in France)? Why mandate a consulting firm?
Innovation to improve athletic performances
Because in September we go back to our sports clubs, Brandon Valorisation presents you some innovations in this field.